About Us

We make shop data usable in AI discovery.

SocialCRM turns repair order data into AI recommendations that book service.

Independent auto service shop exterior with technicians visible across multiple bays — Real shop context

Local discovery is changing faster than most shops can publish.

Drivers can now ask an AI assistant a direct question like “Who fixes BMW brakes near me?” and move straight to the answer.

Shops with clean, specific service data win. The problem: nothing in your SMS is built to publish outside the shop.

SocialCRM publishes it, watches what AI does with it, and closes the loop at the appointment.

Service advisor standing beside a live schedule board with a phone in the foreground — Booking workflow

Service advisor working at a workstation beside an active service bay — Workflow data

Why we built this

The systems drivers now ask for advice can't see inside your shop.

Your repair orders, certifications, and specialties never leave the SMS. So AI answers drift, cite the wrong source, or miss the shop entirely.

How we work

Real shop data in. AI recommendations that book service out.

Shop Data First

We start with what’s already in your SMS: services, certifications, makes you work on, hours. Your team verifies before anything ships.

Monitor What AI Says

We track what ChatGPT, Claude, Gemini, and Perplexity say about your shop. When the answer drifts or the wrong shop gets cited, you see it first.

Deploy the Fix

An alert is not a fix. Findings become profile updates and content corrections your team ships.

Tie It to Operations

Every fix ties to a specific AI query — and ends at your shop’s calendar.

What we optimize for

Accurate shop facts

Hours, services, certifications, makes and models. Wrong in your SMS means wrong in ChatGPT’s answer — and a lost booking.

Visible service expertise

Being an ASE Master Tech for diesel isn’t something AI can guess. We turn specialty certifications and the vehicles you actually service into data AI can cite.

Booked work, not vanity

The goal isn’t showing up in more AI answers. The goal is more drivers booking service. We measure the second.

Built for Real Operations

If we can't cite the source, we don't publish the claim.

Every fact in a shop's AI profile links back to a repair order, a certification, or a published rate.

Security by default

TLS in transit, AES-256 at rest, and row-level security for tenant isolation.

Access and accountability

Role-based access control, MFA, and audit logging for teams that need operational clarity.

Plain-language documentation

Security details, DPA terms, and subprocessor information are available before procurement asks.

Built for real operations

Support for multi-location workflows, shop-system alignment, and AI-facing brand accuracy.

The details, in writing:

Review Security Read the DPA

Find out how AI sees your shop today

See what ChatGPT, Claude, Gemini, and Perplexity say about your shop right now. Know what's wrong before a driver does.

Run an AI Shop Checkup Explore Platform